What content do Vietnamese people search for most on the Internet in 2021?

As 2021 draws to a close, Google has unveiled the most searched topics and trends on its search engine. Since 2012, Google has annually released a roundup of the most sought-after content, trends, and events that captured the global internet audience’s interest throughout the year.

This year, Google’s list reveals fascinating insights into what captivated users’ attention. While 2020 was dominated by searches related to “Coronavirus,” the focus shifted in 2021 as sports events took center stage. The year was packed with major sporting events, including the postponed UEFA Euro 2020, Copa America, and the ICC T20 World Cup.

Remarkably, 8 out of the top 10 search queries on Google were sports-related. Cricket emerged as a dominant theme, with the top two searches being “Australia vs India” and “India vs England.” Cricket remains immensely popular in India, where the national team’s matches generate substantial online buzz, pushing these search terms to the forefront.

Another key search term was “IPL,” representing the Indian Premier League. The IPL’s search popularity soared in 2021, partly due to its postponement caused by the COVID-19 pandemic in India.

The fourth most searched term was “NBA,” surpassing other sports-related queries, including “Euro 2021” in fifth place, “Copa America” in sixth, and “T20 World Cup” in eighth.

In a surprising twist, “DMX,” the American rapper who tragically passed away in April due to a heart attack, was the only individual to make it into the top 10 searches on Google this year.

Top 10 Global Searches on Google in 2021:

  1. Australia vs India
  2. India vs England
  3. IPL
  4. NBA
  5. Euro 2021
  6. Copa America
  7. India vs New Zealand
  8. T20 World Cup
  9. Squid Game
  10. DMX

Google has also released detailed lists of the most searched content by category. You can explore the specific trending searches in various categories here.

What Did Vietnamese Users Search for Most in 2021?

In addition to global trends, Google has provided insights into the most searched topics in Vietnam. In 2021, as the country grappled with a severe COVID-19 outbreak, many provinces adopted online education methods, leading to a surge in searches related to online learning tools. This trend is reflected in the top searches for Vietnam.

The most searched term in Vietnam was “Lịch thi đấu Euro” (Euro 2020 Fixtures). Additionally, searches for online learning tools such as “Olm,” “Azota,” “Google Meet,” “K12Online,” and “Vioedu” dominated the list, highlighting the educational shift during the pandemic.

Top 10 Searches in Vietnam on Google in 2021:

  1. Lịch thi đấu Euro
  2. Olm
  3. VTV6
  4. Azota
  5. Google Meet
  6. Snaptik
  7. K12online
  8. Vioedu
  9. Play Together
  10. Trò Chơi Con Mực (Squid Game)

For a detailed breakdown of the most searched topics in Vietnam by category, visit here.

Additionally, Google has compiled a highlight video capturing the most memorable moments and trending topics of 2021. This video serves as a nostalgic wrap-up of the year’s significant search trends and events.